Located in Santa Ana, California, Bauer Services helps to manage change in automotive and mobility and supports large carmakers, their suppliers and startup companies alike. We offer consulting, management, knowledge and skills, and analysis & strategy as a service.
needs
Industries like the global auto industry are right in the middle of the largest and fastest transformation it has ever encountered. All these waves of change are currently happening in parallel:
Electrification
Due to more stringent emissions and fuel consumption regulations, the transfer of the automobile powertrain from internal combustion engines to electrically driven vehicles is inevitable.
Digitalization
Future vehicles will be always connected, and be a part of the client’s digital ecosystem.
Business Model
Traditionally, car companies have sold their vehicles to clients through their dealer network. With the advent of on-demand personal mobility offers like Uber or Lyft, there is a strong push from owned to pay per use models.
Autonomous Driving
The biggest “elephant in the room” will be highly automated and fully automated vehicles.
solutions
Bauer’s offers cater to solving the needs mentioned above. This includes consulting and management, knowlwdge and skills, as well as research, strategy and outreach.
Consulting
Bauer wants to hand on the experience and insight he gained over the years to external clients, like established companies, suppliers and upcoming startups.
Management
External or interim management of R&D and product developments, for product launches and production ramp-up
Knowledge
Expert knowledge in the field of electronics connectors and for the whole automotive development process.
Skills
Language and intercultural skills on three continents. Negotiation and software skills. User Centered Design and Design Thinking are powerful methods, as well as the Lean Startup Methodology.
Analysis & Strategy
We had many opportunities to analyze situations, technologies and markets and come up with strategy proposals.
Outreach
Membership in VDI, an active member of local business and innovation communities, be it with initiatives like Startup Weekend, various speaking engagements and organized industry meetings during CES.